Tharon Honeycutt is founder and President of MSB Analytics, Inc. In this capacity, he provides overall leadership to position the Company at the forefront of the professional business and technical services industry. His responsibilities include developing and executing strategic and operational plans to advance the Company’s mission and vision, promote the delivery of high-quality products and services to its customers, develop the Company’s workforce, support local communities, and grow organizational revenues and profits. Tharon is a dependable, people-oriented leader with high-integrity, over 30 years of business experience, and a proven track record of exceeding performance expectations. Prior to founding MSB Analytics, Inc., in 2006, Mr. Honeycutt was President and General Manager of WHNT‐TV in Huntsville, AL, where he was responsible for leading all operational, financial, workforce, and community service aspects of this multi‐million dollar television and Internet business with full profit and loss responsibility. At the New York Times Company in various television, newspaper, and Internet capacities since 1989, Honeycutt won the corporation‐wide Punch Sulzberger Leadership Award for 2001, which recognizes outstanding performance while reinforcing the Company’s core values. Between 1980 and 1989, Tharon worked as an auditor and manager in the San Francisco Bay Area offices of the international accounting firm of Price Waterhouse. Tharon earned a Bachelor of Science degree in Business Administration, emphasis in Accounting, from the University of San Francisco (CA) in 1980 and received his Certified Public Accountant certification in the State of California. He is a graduate of Leadership Huntsville Madison County, Leadership Alabama, and numerous executive development programs, and he serves as a member of the Board of Directors of several not‐for‐profit organizations. Honeycutt is a 2003 McCormick Fellow of the McCormick Tribune Foundation.